Baume & Mercier Looking for Personality, Femininity and Elegance

The five symbols of personality, femininity and elegance will be styled, made-up and afterwards interviewed by a team of professionals. In Paris ladies will participate in a photo-shoot. It is worth mentioning that the photo-shoot will take place under the direction of Laurence LABORIE, who is one of the world's most famous top fashion photographers.The Swiss watch*** company will also offer its five finalists, a diamond-set Diamant watch along with many other surprises.To enter the competition one must register between on the company's official website from June 1 till July 15, 2007. The company's officials will contact the five finalists individually at the beginning of August.One of the oldest Swiss watch*** companies, Baume & Mercier, is currently looking for 5 extraordinary women that would symbolize personality, femininity and elegance. The "glamorous five" will have to represent fundamentally modern women, the look of which would symbolize persons able to face challenges, finding connections with their professional career and private life on a daily basis. Having in mind women with the above mentioned peculiarities Baume & Mercier Design Studio designed an elegant watch and entitled it - Diamant watch. The ladies of inspiration pushed the famous Swiss company to start its search for five truly extraordinary women whose look would symbolize three main features: personality, femininity and elegance. The beginning of September is the period when the company will select 5 finalists, who will later be invited to Paris. In the city of elegance and glamor selected inspirations will enjoy an unforgettable experience together with Baume & Mercier. All the finalists will spend 3 days in the capital of France.